Introducing the Japan & Asia-Pacific Conversion Room

Editors Note: This guest post is from Vinoaj Vijeyakumaar -- a Googler focused on Analytics solutions in Asia Pacific. This new blog aims to share advanced usage tips, and case studies from digital marketers about successfully using Google’s conversion products to increase performance and conversion rates. With specialists sitting in Australia, New Zealand, Singapore, China, India, and Japan, you will be sure to get a variety of perspectives!

Google Analytics, Google Website Optimiser, Search Funnels, AdWords Conversion Tracking - these are some of our favourite tools for measuring and optimising conversions on websites. These tools help you to maximise your returns on investment whether your site exists to share information, generate leads, or make sales.

Today we introduce the Japan and Asia-Pacific (JAPAC) Conversion Room and Blog. Over the last two years we have seen a tremendous uptake of Google’s conversion products in this region, celebrated many success stories with users, and witnessed the development of local expertise. The JAPAC Conversion Room aims to inspire JAPAC (and global) online marketers towards maximising conversions through sharing success stories and expert tips from this region.

If you are drawn to digital marketing, optimising for conversions, and have an interest in the Japan and Asia-Pacific region, then head on over to the site now and subscribe to all the latest articles.

Posted by Vinoaj Vijeyakumaar, Google Analytics Solutions, and James Toepfer, Google Customer Marketing Manager