Saturday, August 25, 2012

Please follow us on the global Agency Blog

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Thanks to all of you for reading this blog over the past few years. After some consideration, we recognize that we're just not generatin...
Friday, June 17, 2011

Custom Variables: Fairmont and Swissotel use-cases

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The introduction of custom variables to Google Analytics opened up many possibilities in measurement for site owners. It allows you to ...
Monday, May 16, 2011

New resource library in the Google AdWords Certification Program—continuing education and sales collateral right at your fingertips

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We’re pleased to announce the launch of a resource library in the Google AdWords Certification Program portal. We’ve developed this tool b...
Friday, March 25, 2011

AdWords Campaign Experiments (ACE) now available in AdWords reports

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Experiments are only as useful as the results they produce. For those of you who use AdWords Campaign Experiments (ACE) to run experiments ...
Tuesday, January 25, 2011

Contextual targeting just got easier for your display campaigns

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Editor's Note: This is a cross-post from the Inside AdWords Blog . The Contextual Targeting Tool is now available across Asia Pacific. ...
Tuesday, December 7, 2010

Change to the AdWords advertising policy on alcohol

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This is a partial cross post from the Inside AdWords Blog We’ve changed our AdWords advertising policy on alcohol in Australia, China, Hong ...
Wednesday, November 17, 2010

Using Google Analytics Intelligence Alerts

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Google Analytics is a tool that helps you understand how visitors interact with your website. The JAPAC Conversion Room Blog recently high...